Minor stations.IT

Don’t just be a passenger, become a neighbor. Your voice, where life happens every day.

When to insert this channel

Don’t just be a passenger, become a neighbor. Your voice, where life happens every day.

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Commuters

72% of commuters using local stations travel the same route at least 4 times a week, ensuring that the advertising message has a brand recall rate that is double that of volatile digital media.

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Coverage

Europe Media covers 100% of the minor stations in Italy.

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Passenger/year

Over 1 billion passengers transit annually at Italian railway stations other than the main national hubs.

Hyper-localization

Ideal for local businesses or regional services.

Extreme frequency

The constant repetition of the message consolidates the brand in long-term memory.

Cost-effective

It allows for widespread coverage with a more accessible investment compared to large stations.