On-train advertising in the Netherlands,
more time with your audience

Reach passengers during the journey, when they have time to look, read and engage.

Overview

On-train advertising in the Netherlands

On board, passengers spend time in a calm setting, often with long exposure to the message. It is a good environment for content, sampling and digital touchpoints.

Europe Media plans on-train solutions in the Netherlands with its media partners, where the inventory is available.

The market

Time, content and contacts during the journey

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Territorial coverage

On-train coverage in the Netherlands guaranteed by Europe Media and its media partners.

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Media partners

Europe Media’s network of media partners across Europe.

European countries

Markets where Europe Media can plan and coordinate campaigns.

Coverage

Where we plan

On-train
On-board magazines
Wi-Fi portals
Lounges

On-train

Inside the carriages, throughout the journey.

On-board magazines

Magazines read by travellers during the trip.

Wi-Fi portals

Ads on the on-board Wi-Fi login page.

Lounges

Station lounges with business travellers.

Same media, other markets

On-Train in other European markets

On-Train

Formats

More touchpoints during the journey

Video

Video content on on-board screens, where available.

Magazine

Ads in on-board magazines.

Digital advertising

Wi-Fi portals and digital touchpoints during the trip.

Sampling & engagement

Product sampling and activities with passengers.

How Europe Media works

1 Analysis

Objectives, audience, markets, timing and the role of the medium in the media mix.

2 Selection

Choice of the spaces and formats most relevant to the brief.

3 Planning

Building the schedule, media weight and site mix.

4 Management

Media buying, operational coordination, production and delivery.

5 Reporting

Delivery verification and consolidation of the reports available across markets.

Clients

Brands that have chosen Europe Media

Same market, other media

Other media in the Netherlands

Airports

Airports in the Netherlands

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Cinema

Cinema in the Netherlands

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Events

Events in the Netherlands

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Metro

Metro in the Netherlands

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Motorways

Motorways in the Netherlands

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Newspapers & Magazines

Newspapers & Magazines in the Netherlands

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Out-of-Home (OOH & DOOH)

Out-of-Home (OOH & DOOH) in the Netherlands

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Radio

Radio in the Netherlands

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Railway Stations

Railway Stations in the Netherlands

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Shopping Centres & Retail

Shopping Centres & Retail in the Netherlands

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Sport

Sport in the Netherlands

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Transit (Buses, Trams & Taxis)

Transit (Buses, Trams & Taxis) in the Netherlands

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TV in the Netherlands

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All media in the Netherlands →

FAQ

Frequently asked questions

Which trains can be planned in the Netherlands?

Lines and formats are confirmed for each campaign according to availability with our media partners.

How far in advance should a campaign be planned?

Timing depends on the channel, formats, period and space availability. We recommend sharing your brief early, especially for premium positions, dominations, special projects or multi-city campaigns.

Can this channel be combined with other media?

Yes. Europe Media coordinates several channels in a single plan, in the Netherlands and in the other European markets of our network, with one point of contact for strategy, planning and buying.

Next step

Plan your on-train campaign in the Netherlands

Share routes, audience, period and goals: we check availability and build the plan.

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## Central Europe
Austria
Belgium
France
Germany
Luxembourg
Netherlands
Switzerland
## Eastern Europe
Bulgaria
Czech Republic
Hungary
Poland
Romania
Slovakia
Ukraine
## Northern Europe
Denmark
Estonia
Finland
Ireland
Latvia
Lithuania
Norway
Sweden
United Kingdom
## Southern Europe
Albania
Croatia
Cyprus
Greece
Italy
Malta
North Macedonia
Portugal
Serbia
Slovenia
Spain
Turkey

On-train advertising in the Netherlands,more time with your audience

Overview